Andrea Rizzo
(757) 664-3507
andrea.rizzo@empguide.com
July 24, 2006
For Immediate Release
The Employment Guide® Expands
Across Southeast Florida
Norfolk, VA, July 24, 2006 - The Employment Guide (www.EmploymentGuide.com) today announced its expansion across southeast Florida, dividing the current Broward/Palm Beach counties edition into two editions to better serve the region. Beginning Monday, July 31, 2006, The Employment Guide will offer individual editions including one for Broward County, and a second edition exclusively serving the Palm Beach County-Treasure Coast areas. The creation of a new edition expanding north through Vero Beach is in response to a growing need from job seekers and advertisers for location specific Palm Beach and Broward County jobs (http://palmtc.employmentguide.com) , along with a higher circulation of weekly papers.
The Broward County and Palm Beach County-Treasure Coast editions aim to distribute 50,000 copies across the two regions, increasing circulation by over 30%. The Employment Guide will be available in high traffic areas, such as supermarkets and restaurants, as well as in signature green boxes.
"We are responding to research gathered from our current and prospective customers wanting to reach more qualified, targeted job seekers to fill open positions. The goal of our response is to do just that," said Mark Novak, Southeast Regional Manager. "With this expanded and highly targeted circulation, we're offering higher visibility to our customers to fill their Southeast Florida positions. To augment the exposure, candidates also have access to the job postings through our robust website (www.EmploymentGuide.com) where postings from our print publications are also accessible."
"We are really looking forward to the launch of the Treasure Coast editions of The Employment Guide, serving Palm Beach County," added Jeff Littlejohn, Vice President and General Manager of The Employment Guide. "This expansion is another example of our ongoing effort to better serve the needs of both our customers and job seekers in a region experiencing record population and job growth."
For more information about the Treasure Coast edition, please contact Scot Zaitschek at 1-305-364-9121, ext. 222. For more information about The Employment Guide® and EmploymentGuide.com, please contact Andrea Rizzo at 1-800-871-0800, ext. 3507.
About The Employment Guide:
The Employment Guide and EmploymentGuide.com offer a winning combination of recruitment solutions to target hourly workers. With 75 weekly employment magazines in 72 markets nationwide, an award-winning national online job board, and more than 185 annual job fairs, The Employment Guide® and EmploymentGuide.com will meet all of your hourly recruitment needs.
Trader Publishing Company owns The Employment Guide, EmploymentGuide.com, and Trader Distribution Services, along with more than 650 classified publications, including Auto Mart®, For Rent®, Auto Trader® and Harmon Homes®.
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